Please know that I have tried some of these tools but not all. WIse Crescent Inc. doesn't endorse or take any fees from these tool creators. This experiement was to see how AI can be used to create HTML content and discover tools for small businesses.
ChatGPT (OpenAI)
Draft emails, proposals, policies, FAQs, and customer replies. Great for brainstorming and summarizing.
Claude (Anthropic)
Long-document work like contracts, manuals, and SOPs. Useful for careful rewriting and analysis.
Gemini (Google)
Quick research, drafting, and help with everyday business tasks, especially if you are in Google Workspace.
Microsoft Copilot
Helps with writing and analysis across Microsoft tools. Handy for Office-heavy teams.
Perplexity
Fast, citation-style research for markets, competitors, and vendor comparisons.
You.com
AI search plus writing tools for quick content drafts and research workflows.
Jasper
On-brand marketing content for ads, landing pages, and campaigns with brand voice controls.
Copy.ai
Sales and marketing copy workflows, including outbound sequences and product messaging.
Writesonic
Blog drafts, social posts, and ad copy. Useful for speed when you need many variations.
Grammarly
Polish tone and clarity in emails, proposals, and website copy.
Surfer SEO
Content optimization for search with outlines and on-page recommendations.
Frase
Build SEO briefs and draft content based on what already ranks in your niche.
Wordtune
Rewrite for tone, clarity, and shorter versions of your existing text.
Mailchimp (AI features)
Email marketing content assistance and campaign improvements for small business newsletters.
beehiiv (AI features)
Newsletter creation with AI helpers for subject lines, drafts, and content repurposing.
Canva Magic Studio
Social posts, flyers, short videos, and quick brand assets with AI-assisted layouts and copy.
Adobe Firefly
Generate and edit images for marketing with tools like generative fill and style variations.
Midjourney
High-quality concept art and brand visuals for campaigns and mood boards.
DALL·E 3 (OpenAI)
Generate custom images for blog headers, ads, and simple illustrations.
Ideogram
Great for text-in-image designs like posters, headlines, and social tiles.
Leonardo AI
Generate product-style imagery and variations for ecommerce listings and ads.
remove.bg
Fast background removal for product photos and staff headshots.
Topaz Photo AI
Upscale and sharpen photos for web and print when your originals are not perfect.
Fotor (AI tools)
Quick image edits, enhancements, and design templates for everyday marketing needs.
Runway
Generative video and AI editing for ads, social clips, and creative prototypes.
Pika
Text-to-video and image-to-video for short marketing visuals and social experiments.
Synthesia
AI avatar videos for training, onboarding, product demos, and internal updates.
HeyGen
Avatar and video localization for sales videos and multi-language marketing.
Descript
Edit video by editing text, remove filler words, and repurpose podcasts into clips.
VEED
Online video editor with AI captions and quick social formatting.
CapCut
Fast short-form editing with auto captions and templates for social content.
ElevenLabs
Voice generation for explainers, ads, IVR prototypes, and narration.
Krisp
Noise cancellation and meeting audio cleanup for clearer calls and recordings.
Adobe Podcast
Enhance speech audio and improve recording quality for podcasts and marketing videos.
Otter.ai
Meeting transcripts, summaries, and action items so nothing falls through the cracks.
Fireflies.ai
Record and summarize calls, then search conversations across your team.
Fathom
Meeting notes and highlights with easy sharing for sales and client calls.
tl;dv
Capture, summarize, and share key moments across recurring meetings.
Notion AI
Turn notes into drafts, summarize docs, and build a lightweight internal knowledge base.
Notion Calendar
Plan work and meetings in one place, then connect notes and tasks to the schedule.
Zapier AI
Automate lead routing, follow-ups, content publishing, and reporting across your tools.
Make
Powerful no-code automation for multi-step workflows and data syncing.
n8n
Flexible workflow automation, great if you want more control or self-hosting options.
Airtable AI
Generate and summarize records, create briefs, and automate structured business ops.
Gumloop
Agent-style automations to handle research, data extraction, and content workflows.
Reclaim.ai
Auto-schedule focus time and tasks to protect your calendar in busy weeks.
HubSpot AI
Create sales emails, landing pages, and automate CRM busywork with AI help.
Pipedrive AI
Deal insights, email drafting, and next-step suggestions to keep pipelines moving.
Freshsales Freddy AI
Find leads, personalize outreach, and get suggestions to help close deals faster.
Intercom Fin
AI customer support agent to handle common questions and reduce ticket volume.
Zendesk AI
AI-assisted support workflows, triage, and resolutions across help desk channels.
Gorgias AI
Ecommerce support automation that helps answer tickets faster and more consistently.
Salesforce Einstein
AI inside CRM for summaries, suggested actions, and automation at larger scale.
Durable
Rapid AI-generated small business websites with basic marketing and lead capture.
Shopify Magic
Generate product descriptions, marketing copy, and store content for ecommerce.
Loom AI
Record quick videos, then auto-generate titles, summaries, chapters, and docs.
Slack AI
Summaries of channels and threads, plus faster answers from your internal conversations.
Google Workspace AI
Draft emails and docs faster, summarize threads, and speed up everyday office tasks.